Diablo 3 Will Allow Players To Buy Goodies With Real Money

Posted by on August 2, 2011 at 1:15 am

Yeah, you read that correctly.

Blizzard says it will allow players to reach in to their wallets to buy in-game items from the Diablo 3 auction house.

More after the jump.

Yes, Blizzard has revealed that Diablo 3 will feature an in-game auction house in which players will be able to easily purchase in-game items from a centralized location. They’ve also revealed that players will be able to use real-world currency to buy those items.


That’s right, kiddies! Blizzard, the company which has been so steadfast about not allowing players to trade items for money, on an open market, are now opening their own market wherein people can trade items for money.

Isn’t it ironic?

The Auction House, Diablo 3 Style

The money earned by a sale can be deposited in to the player’s account and then used to buy other items on the auction house or converted in to cold, hard cash by attaching Paypal to their account. This will allow 12 year old item dupers to become mansion owning, Bugatti driving millionaires faster than ever before and, in this writer’s mind, spells mega-fail. I don’t think it will be very long before someone gets sued for fraud because they sold a duped item to some putz on the interwebs which was then deleted by Blizzard and they never got a refund. Of course the second this becomes a possibility, Blizzard will shit-can the whole idea (they have a bad habit of changing their minds mid-stroke, anyway) and people will be pissed because they can’t use their lunch money to buy the +12 bastard sword of nuclear fireball death.

Of course, Blizzard will be dipping their fingers in the pie, as well. There will be a fee to list an item for cash on the auction house and another fee if the item sells which means they’ll keep this up for exactly as long as they can, before the whole thing implodes, so they can scrape together as many pennies as possible in order to support their new MMOFPS venture (Codenamed “Titan”) and keep their failing World Of Warcraft MMO online for as long as possible. Of course they’re not going to release the fee structure until the 12,894 companies they have running statistical data and surveys tell them how much they can get away with charging, without pissing off too many parents but we are under the impression that the fees will vary, regionally.

This is what the folks at blizzard had to say for themselves.

“Our goal with all of our games is to ensure players have a highly enjoyable, rewarding, and secure experience. Acquiring items has always been an important part of the Diablo series, but the previous games have not had a robust, centralized system for facilitating trades, and as a result players have turned to inconvenient and potentially unsafe alternatives, such as third-party real-money-trading organizations. Many of the transactions between players and these organizations led to a poor player experience and countless customer-service issues involving scams and item/account theft, to name a few. To that end, we wanted to create a convenient, powerful, and fully integrated tool to meet the demand of players who wished to purchase or sell items for real-world currency, and who would likely have turned to a less-secure third-party service for this convenience.”

Blizzard also claims all items on the auction house will be player-added and they will not put any items up for sale, themselves. I, for one, think this is a load of hogwash…I mean…Blizzard DID say this was a way for them to make a little money too, right?


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  • It’s an item mall AKA phuck this game. I’m not saying that its not lucrative, but I really REALLY hate games that turn into Item Malls. D:<