E3 is a sausage fest. Mostly. I know that isn’t much of a surprise to me or anyone else but I thought I would point it out. So if you are trying to get a bunch of people at your booth next year, here’s what to do.
As you can see from the picture above, there are some hot girls in hot shorts and that’s about it. The only reason I know what this booth was because I accidentally snagged pictures of another booth. Every single booth I saw was super busy, so I had to see what was going on. And the only thing going on here was hot chicks and hot cars.
The ESA had really cut down on booth babes at the expo, but I think it’s necessary. Really if you are not one of the big players at E3, you need to draw people in and that’s exactly how you do it.
Now onto treating people right. Walking around the convention center can be exhausting. It’s hot, you only want to carry what you need and that is usually heavy cameras and laptops. There’s also very few specific places to get drinks and food. The lines are super long and everything is expensive. However, the booths that provide beverages are awesome. A lot of media-only places had free drinks and sometimes even free food. This makes me happy. For those providing an early morning interview — please provide food and caffeine. Otherwise, I’ll probably pass out right in front of you.